Sales Unveiled

Sales Unveiled

Course Code MOSU18
Qualification Certificate
Payment Options Upfront & Payment Plans
Delivery Online & Correspondence
Duration 100 Hours

A decade's worth of research and implementation has gone into this ground-breaking sales training program, which offers a refreshing new take for the 21st century.


Unlike older versions of sales training that include a strong focus on closing and objection handling, this program reflects the buying habits of consumers in a modern world by beginning with a focus on professional counselling skills and recreating perceptions of sales as a whole. While closing and objection handling is still covered, it highlights the importance of coming across as someone worth listening to – before you start discussing anything at all.

Persuasion, negotiation and communication are integral skills to a successful life and career. This course will teach you everything you should have been taught in the education system, but never were. Upon completion, you will have the skills available to triple your income, boost your employability and make an unforgettable mark.

Who is this course designed for?
• Real estate agents
• Telemarketers
• Consultants and coaches
• Any individual that wishes to increase their negotiation skills, their ability to persuade, their conversion and ultimately their commission

Course Outline

1. What is Sales?
• Perceptions
• The difference between persuasion and manipulation
• Common abbreviations, jargon and definitions

2. Getting it right the first time
• Advantages of a great first impression
• Disadvantages of a poor first impression
• Warmth, credibility and authority

3. Your voice
• Posture
• Breathing
• Pitch, pace, enunciation
• Cadence and resonance
• Tonal patterns

4. The three pillars
• Trust and demonstrating warmth
• Creating credibility
• Reducing status difference
• Vulnerability
• Value
• Knowing your client
• Positioning your product as the solution
• Urgency and how to create it

5. Mindset
• Growth mindset
• Anchoring
• Energy and belief

6. Counselling
• Active listening
o Open ended questions
o Minimal encouragers
o Mirroring
o Paraphrasing
o Summarising
o Parroting
o Pausing
o Emotional labellingTriggering instant trust
• Using their name
• The behavioural change stairway model

7. Persuasion Part I
• Maslow’s Hierachy of Needs
• Principles of Persuasion
o Reciprocation
o Scarcity
o Social Proof
o Liking
o Consistency
o Authority
o Unity

8. Persuasion Part II
• Storytelling
• The Franklin Effect
• The Power of Reasons
• The Sublime Rhyme
• The Illusion of Choice
• Labelling

9. Persuasion Part III
• Painting the dream
• Emotional motivators
• Creating emotion
• Overcoming procrastination

10. NLP
• Negative commands
• Embedded commands
• Pattern interrupts
• Hypnotic language patterns
• Pacing and leading
• Loss Aversion

11. Putting it all into practice
• Final notes
• Sales structure
• Sales checklist
• The two types of customers
• The order of importance

12. Recommended Reading List

Jasmine Erridge. Author, speaker, leader and international award-winning salesperson.
Jasmine’s spent over ten years developing start-ups and trained the hundreds of new employees that have come through in two businesses and six international markets during that time. Trained in management, motivation, psychology, counselling, NLP and hypnosis, she’s both the author and trainer for the Sales Unveiled programs:
• In-house and virtual corporate training
• Online course program ‘Sales Unveiled’
• Finding your corporate ‘why’. Ideal for directors to ensure that future hires share the same underlying purpose and beliefs. This cuts down on staff turnover and increases retention, as well as creating stronger engagement with consumers.

Get your free information pack today!

Student support

We live in a society where the pressures of daily living are high with financial expenses, personal and work commitments, and mortgage and rental obligations. Then there are the unexpected life challenges that also get thrown our way. With this in mind the thought of taking on study can be daunting for most people. Here at Learning Cloud we understand that life doesn’t run in a straight line it has many ups and downs.

As an enrolled student at Learning Cloud, you are entitled to access a variety of non-academic support services from the Student Services Unit. These supports are designed to walk beside you throughout your studies they will assist you in life’s ups and downs to provide you the best opportunity to successfully complete your chosen course.


  • Careers Counselling Service
  • General Counselling Service
  • Disability Liaison Service
  • Retention & Engagement Service
  • Student Activities
  • Accommodation
  • E Counselling
  • Your-Tutor
  • Parent support
  • Reasonable Adjustment Plan (RAP)

Call our student support today on 0800 000 361 or Email Faculty

Get more information

Want more information about financial and student support? Fill out the enquiry form to the right and a study consultant will contact you with the details you need.

How will this course advance my career?

Learning Cloud programs have been developed in response to industry demand and are specifically designed to equip graduates with work-ready skills. Each participant will be trained and assessed in theory and in practical tasks and Real-world exercises are used throughout the program.

Studies prove, time and again, that college-educated workers earn more than those with only a high school qualification. College graduates often enjoy additional benefits, including greater job opportunities and promotions. Though the proof for greater earning potential exists, some might wonder whether the cost of the education warrants the overall expense in the long run.

College Graduate vs. Non-Graduate Earnings

The National Centre for Education Statistics (NCES) analyses employee earnings data biennially, according to education level. Findings indicate that workers with a qualification earn significantly more than those without. Since the mid-1980s, education has played a large part in potential wages, with bachelor's degree holders taking home an average of 66% more than those with only a high school diploma do. While college-educated workers' wages have increased over the past two decades, those with only a high school education have seen decreases in annual salaries in the same time period (

How else will I benefit from studying with Learning Cloud?

  • Studying online or distance means you can study where you want and at your own pace.
  • Receive career-focused training with practical, hands-on learning.
  • All course materials are provided and all digital platforms are interactive, work on any device and designed to be fun.
  • Recognition of Prior Learning or Skills Recognition may be available for previous work experience, formal training or qualifications in this field.